It’s official, Goldberg will not only be facing Brock Lesnar at WrestleMania 33 on April 2, but he will also square off with Kevin Owens for the Universal Championship at Fastlane on March 5.
Both matches were made on Raw last night after Goldberg interrupted Kevin Owens and Chris Jericho in the ring. Goldberg accepted Lesnar’s challenge and then challenged Owens, which Chris Jericho accepted on behalf of his “best friend.”
If Goldberg beats Kevin Owens for the title, that means Brock Lesnar was essentially gifted a title match because he had the unprecedented luck in making the right challenge at the right time.
Under normal circumstances, if this was a shoot, Lesnar has no business getting a title shot after losing his last match to Goldberg in under two minutes. WWE creative, however, might ignore this aspect of the story and make it a title match anyways.
To take a page out of UFC’s book, Holly Holm, who lost her last two fights, will headline this Saturday’s UFC 208 card for the inaugural 145lbs title. The company needed a fighter with name value for their first show in Brooklyn and put aside rankings in favor of a box office appeal.
The key to all of this is how Kevin Owens is going to be booked. Conventional wisdom says that Goldberg steamrolls Owens in quick fashion. However, we’ve seen that trick already. We need to see something different despite Goldberg being a very limited performer.
While a once in a lifetime squash match works against a monster like Lesnar, it doesn’t work, however, with a smartass cowardly heel. Quickly dethroning the top heel of WWE’s flagship show in Owens will send a message to the audience that the last six months was just a waste of time.
Some felt the same way about Lesnar’s monstrous push when he lost at Survivor Series. The difference here is Lesnar is a part-time performer so it’s easy to rehab his image by keeping him off of television. Owens is on TV every week so his image would be difficult to rebuild.
The bottom line is that Kevin Owens needs to win at Fastlane. An Owens victory would generate more heat for his match at WrestleMania as well as Goldberg vs. Lesnar, especially if Lesnar happens to cost Goldberg the championship.